Dynamo Academy U18s Train with Messi, Argentina

This was my first video that has gone viral. The Argentinian National Team trained at the Houston Dynamo training facility ahead of their friendly against Bolivia to be played on our home field, BBVA Compass Stadium. The Houston Dynamo U18s took advantage of the once-in-a-lifetime opportunity to train with Argentina that week and I was able to capture a few special moments and interviews that were picked up by various outlets and social media accounts, receiving about millions of views worldwide:

  • Web potential reach = 18 million worldwide
  • Local Houston-area TV received >100 clips
  • Estimated audience 1.288 million
  • Felicity Value = $137,852 not including international coverage with outlets inclusive of ESPN, FOX Sports, FOX Sports Deportes, etc.

First, this 30 second clip of a chance interaction between a few U18s I was interviewing, who stopped for hugs with the best player in the world:

I also put together a quick 30 second clip for social media when World Champion Carli Lloyd and other Houston Dash players Steph Ochs, Erin McLeod and Ella Masar met Leonel Messi:

I then put together a long-form feature:

Adidas also requested to use my footage for their national campaign, #BeTheDifference:

Published by barbaramaningat

Visual storyteller. Content manager. Sports marketer.

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