From Pico Union to Hawthorne, Habor City to Gateway North, I led a team of creatives to produce a video campaign that authentically highlighted some of the LA Galaxy’s community partners and fans, launching the team’s 2021 Community Kit.
This video series eight-part video series teased the striped pattern and color palette of the new kit as Easter eggs within each edit. I ideated the storylines, shot, edited, and produced these vignettes.
As part of this multimedia campaign, I also collaborated with creative production company Ataboy to pay homage to the LA Galaxy’s fans with an illustrated film, “Amor Eterno”.
“Amor Eterno” made the 2021 Clio Sports Shortlist
Director / Creative Director: Vikkal Parikh
Senior Producer: Rasha Clark
Design / Concept Art: Shantanu Verma
Animation: Shantanu Verma, Mayukah Goswami, Juan Jose Diaz Montoya
After Effects Compositor and Color Grade: Adam VanDine